Introduction to BoostOps
Welcome to BoostOps
Section titled “Welcome to BoostOps”BoostOps is a Growth Engine for Unity Games that helps you understand where your installs come from and grow your game portfolio through attribution tracking, dynamic links, and cross-promotion.
What BoostOps Does
Section titled “What BoostOps Does”BoostOps combines three core features to help you grow your Unity games:
🔗 BoostLinks (Dynamic Links)
Section titled “🔗 BoostLinks (Dynamic Links)”Create yourgame.boostlink.me links that deep link into your app and track where clicks come from. Like Firebase Dynamic Links, but still supported.
📊 Attribution Tracking
Section titled “📊 Attribution Tracking”See which channels drive your installs: Apple Search Ads, Google Ads, Facebook Ads, cross-promo between your games, referrals, and organic traffic. Track revenue by channel to know what’s profitable.
🎮 Cross-Promotion
Section titled “🎮 Cross-Promotion”Show your games to players in your other games. Reduce user acquisition costs by keeping players in your portfolio instead of losing them to competitors.
The Problem We Solve
Section titled “The Problem We Solve”If you’re a Unity game studio, you probably struggle with:
- “Where are my installs coming from?” - Was it that Google Ads campaign? Cross-promo from my other game? Organic?
- “Are my ads profitable?” - You’re spending $1000/day on Apple Search Ads, but is it making money?
- “How do I reduce UA costs?” - User acquisition is expensive. Can you promote your games to each other?
- “How do I replace Firebase Dynamic Links?” - Google shut down Firebase Dynamic Links. What now?
How It Works
Section titled “How It Works”1. Install the Free SDK
Section titled “1. Install the Free SDK”Download the BoostOps SDK from the Unity Asset Store. It’s always free and works offline (no account required for basic features).
2. Sign In & Auto-Configure
Section titled “2. Sign In & Auto-Configure”Sign in to your BoostOps account in Unity. The SDK automatically:
- Detects your project (matches package name/bundle ID)
- Downloads project keys
- Configures attribution tracking
3. Connect Your Analytics
Section titled “3. Connect Your Analytics”Link your Firebase Analytics (GA4) or Unity Analytics account so BoostOps can see install and revenue events.
4. Create BoostLinks
Section titled “4. Create BoostLinks”Generate yourgame.boostlink.me links for campaigns, referral programs, or cross-promo. Every click is tracked and attributed.
5. Run Cross-Promo
Section titled “5. Run Cross-Promo”Create campaigns to show your games to players in your other games. Sync via Unity Remote Config or Firebase Remote Config.
6. Track Attribution
Section titled “6. Track Attribution”See where installs come from in your dashboard: paid ads, cross-promo clicks, BoostLinks, referrals, or organic traffic.
7. Optimize Campaigns
Section titled “7. Optimize Campaigns”Find out which channels drive profitable installs and double down on what works.
Two Offerings
Section titled “Two Offerings”🆓 BoostOps SDK (Always Free)
Section titled “🆓 BoostOps SDK (Always Free)”Free Unity package on the Asset Store:
- Create BoostLinks with campaign tracking
- Build cross-promo campaigns
- Track attribution events
- Works offline for basic features
- No limits, unlimited games
💼 BoostOps Platform (Freemium)
Section titled “💼 BoostOps Platform (Freemium)”Web dashboard for analytics and reporting:
- Free tier: 2,001 attributed installs/month
- Paid tier: $0.01 per attributed install after free tier
- Multi-channel attribution reports
- Campaign performance dashboards
- Studio-wide portfolio analytics
- Ad spend tracking (Apple Search Ads, Google Ads, Facebook Ads)
- LTV and cohort analysis
Who Uses BoostOps?
Section titled “Who Uses BoostOps?”Indie Game Developers
Section titled “Indie Game Developers”Problem: Can’t afford expensive MMP (Mobile Measurement Partner) tools like AppsFlyer or Adjust ($200-1000+/month).
Solution: BoostOps free tier covers 2,001 installs/month. After that, pay only $0.01 per attributed install.
Multi-Game Studios
Section titled “Multi-Game Studios”Problem: Running separate UA campaigns for each game is expensive. Need to keep players engaged in portfolio.
Solution: Use cross-promo to show Game B to players in Game A. Reduce UA costs and increase player lifetime value.
Studios Running Paid UA
Section titled “Studios Running Paid UA”Problem: Spending thousands on Apple Search Ads and Google Ads, but don’t know if it’s profitable.
Solution: Connect ad accounts to see spend vs revenue. Know which campaigns make money.
Studios Migrating from Firebase Dynamic Links
Section titled “Studios Migrating from Firebase Dynamic Links”Problem: Google shut down Firebase Dynamic Links. Need a replacement for Universal Links and App Links.
Solution: BoostLinks provides the same functionality with free hosting at yourgame.boostlink.me.
Key Capabilities
Section titled “Key Capabilities”Attribution & Analytics
Section titled “Attribution & Analytics”- Multi-Channel Attribution: Apple Search Ads, Google Ads, Facebook Ads, cross-promo, BoostLinks, referrals, organic
- Firebase Analytics Integration: Connect GA4 properties for install and revenue data
- Unity Analytics Integration: Track Unity Monetization revenue
- LTV by Channel: See lifetime value by acquisition source
- Conversion Tracking: First purchase attribution and time-to-convert
- Campaign Performance: Track ROI for every marketing campaign
BoostLinks (Dynamic Links)
Section titled “BoostLinks (Dynamic Links)”- Universal Links (iOS): Deep link users into your app from Safari, Messages, Mail, etc.
- App Links (Android): Deep link from Chrome, Gmail, and other Android apps
- Free Hosting: Get
yourgame.boostlink.mesubdomain at no cost - Custom Domains: Use your own branded domain (e.g.
links.yourgame.com) - Campaign Parameters: Automatically track campaign, source, medium, etc.
- Store Fallbacks: Send users to App Store or Google Play if app not installed
- Click Analytics: See every click on your links and where it came from
Cross-Promotion
Section titled “Cross-Promotion”- Campaign System: Create time-based campaigns to promote Game B in Game A
- App Walls: Static “More Games” screens
- Remote Config Sync: Push to Unity Remote Config or Firebase Remote Config
- Creative Assets: Upload icons, screenshots, and videos
- Targeting Rules: Show campaigns based on player day or session count
- Scheduling: Set start/end dates or recurring schedules
- Analytics: Track clicks, installs, and revenue from cross-promo
Ad Spend Tracking
Section titled “Ad Spend Tracking”- Apple Search Ads: Connect ASA API to track spend, campaigns, and keywords
- Google Ads: Connect Google Ads account for campaign spend
- Facebook Ads: Track Facebook Ads spend by campaign
- Blended ROAS: Compare total ad spend to total revenue across all networks
- Campaign Profitability: See which campaigns are profitable
- Daily Spend Tracking: Monitor spend trends over time
Studio Management
Section titled “Studio Management”- Multi-User Teams: Invite developers, marketers, and executives
- Role-Based Access: Owner, Admin, Billing, Developer, Marketing, Analyst, Viewer
- Multiple Projects: Manage all your games in one studio
- Automatic SDK Configuration: Sign in once, all projects and keys sync automatically
Pricing
Section titled “Pricing”Free Forever
Section titled “Free Forever”- BoostOps SDK: Always free, unlimited use
- Platform Free Tier: 2,001 attributed installs/month
- BoostLinks Hosting: Free
yourgame.boostlink.mesubdomain - Unlimited Games: No project limits
- Basic Features: Cross-promo, attribution tracking, dashboards
Paid Tiers
Section titled “Paid Tiers”- $0.01 per attributed install after 2,001 free installs/month
- Custom Domains: $10/month per domain
- Ad Network Integrations: Included in paid tier
- Advanced Analytics: LTV, cohorts, conversion analysis
Example: 10,000 installs/month = 2,001 free + 7,999 paid = $79.99/month
Compare to traditional MMPs:
- AppsFlyer: ~$200-500/month
- Adjust: ~$300-1000/month
- Singular: ~$500+/month
Ready to Get Started?
Section titled “Ready to Get Started?”Quick Start Paths
Section titled “Quick Start Paths”Just Need BoostLinks?
BoostLinks Quick Start →
Create your first dynamic link in 5 minutes.
Want Full Attribution?
Platform Quick Start →
Connect Firebase/Unity and start tracking all channels.
Install the SDK?
Unity Integration →
Download from Asset Store and integrate.
What Makes BoostOps Different?
Section titled “What Makes BoostOps Different?”✅ Built for Unity - Native Unity SDK, not a generic mobile SDK
✅ Transparent Pricing - $0.01/install, no hidden tiers
✅ Free BoostLinks - Firebase Dynamic Links replacement included
✅ Cross-Promo Built-In - Reduce UA costs with portfolio promotion
✅ No Lock-In - SDK works offline, export your data anytime
✅ Freemium Model - 2,001 free installs/month, scale as you grow
Common Questions
Section titled “Common Questions”Do I need a BoostOps account to use the SDK?
No. The SDK works offline for basic features like BoostLinks generation and cross-promo UI. You only need an account to send attribution data to the platform.
Can I use BoostOps with other analytics tools?
Yes. BoostOps integrates with Firebase Analytics and Unity Analytics. You can use it alongside other tools.
Do I have to pay for the SDK?
No. The SDK is always free with no limits.
What happens if I go over 2,001 installs/month?
You pay $0.01 per attributed install after the free tier. We’ll email you before charging.
Can I self-host everything?
For BoostLinks, yes - the SDK can generate configuration files you host yourself. For attribution tracking, you need to use the BoostOps platform (or build your own backend).
Next Steps
Section titled “Next Steps”- BoostLinks Quick Start - Create your first link (5 min)
- Platform Quick Start - Full setup guide (15 min)
- Unity Integration - Install the SDK
- Features Overview - See what you can do
Questions? Check the FAQ or contact support.