Studio Dashboard
Studio Dashboard
Section titled “Studio Dashboard”See performance across your entire game portfolio in one dashboard. Track total installs, revenue, ad spend, and profitability at the studio level.
Overview
Section titled “Overview”The Studio Dashboard aggregates data from all your games to give you portfolio-wide insights. Instead of switching between individual game dashboards, see everything in one place.
Key Metrics
Section titled “Key Metrics”Portfolio Summary
Section titled “Portfolio Summary”Top-level KPIs across all games:
Total Installs
- All-time installs across portfolio
- Daily/weekly/monthly new installs
- Install trends over time
Total Revenue
- All-time revenue across all games
- Daily/weekly/monthly revenue
- Revenue trends by game
Ad Spend (if ad networks connected)
- Total spend across all networks
- Spend by game
- Spend by network (Apple Search Ads, Google Ads, Facebook Ads)
Blended ROAS
- Portfolio-wide ROAS calculation
- Total revenue from paid installs / Total ad spend
- Profitability indicator
Location: Dashboard (home page after login)
Per-Game Breakdown
Section titled “Per-Game Breakdown”See how each game contributes to portfolio:
Game Performance Table:
| Game | Installs | Revenue | Ad Spend | ROAS | Status |
|---|---|---|---|---|---|
| Game A | 10,000 | $25,000 | $8,000 | 3.1x | 🟢 Profitable |
| Game B | 5,000 | $8,000 | $6,000 | 1.3x | 🟡 Moderate |
| Game C | 2,000 | $2,000 | $3,000 | 0.7x | 🔴 Loss |
Insights:
- Which games are performing best?
- Which games need attention?
- Where to allocate more marketing budget?
Revenue Trends
Section titled “Revenue Trends”Track revenue changes over time:
- Daily Revenue Chart: See daily revenue across all games
- Game Comparison: Compare revenue trends between games
- Growth Rate: Which games are growing fastest?
Use Cases:
- Identify seasonal patterns
- Spot declining games early
- Celebrate wins
Attribution Breakdown
Section titled “Attribution Breakdown”See where installs come from across portfolio:
Total Installs by Channel:
- Organic
- Apple Search Ads
- Google Ads
- Facebook Ads
- Cross-Promo (between your games)
- BoostLinks
- Referrals
Per-Game Channel Mix:
- Which games get more organic traffic?
- Which games rely on paid UA?
- Which games benefit from cross-promo?
Studio Analytics Features
Section titled “Studio Analytics Features”Cross-Game Analytics
Section titled “Cross-Game Analytics”Compare performance between games:
Install Velocity
- Which game is growing fastest?
- New installs per day by game
- Growth rate trends
Revenue Performance
- Which game generates most revenue?
- Revenue per install by game
- ARPU (Average Revenue Per User) comparison
Retention Comparison
- D1, D7, D30 retention by game
- Which games keep players longest?
- Identify best game mechanics
Quarterly Targets
Section titled “Quarterly Targets”Set and track revenue targets:
Target Setting:
- Set quarterly revenue goals
- Assign targets to team members
- Track progress weekly
Progress Tracking:
- Current vs target revenue
- Percentage of goal achieved
- Projected end-of-quarter performance
Location: Dashboard → Targets
Cross-Promo Network
Section titled “Cross-Promo Network”Visualize cross-promotion between games:
- See which games promote which other games
- Track cross-promo install flow
- Identify effective cross-promo pairs
Example Flow:
- Game A → Game B: 500 installs
- Game B → Game A: 200 installs
- Game A → Game C: 150 installs
Location: Cross-Promotion → Network Analysis
Team Collaboration
Section titled “Team Collaboration”If you have a multi-user studio:
Team Activity:
- See recent changes by team members
- Track who’s working on what
- Audit log of configuration changes
Role-Based Access:
- Owner: Full access
- Admin: Manage projects and team
- Developer: Technical settings only
- Marketing: Ad networks and campaigns
- Analyst: View-only access to analytics
- Billing: Payment and subscription management
Data Quality Status
Section titled “Data Quality Status”Monitor data pipeline health:
Per-Game Status:
- ✅ Firebase Analytics connected and receiving data
- ✅ Unity Analytics connected and receiving data
- ⚠️ Last data received 2 days ago (warning)
- ❌ Connection error (needs attention)
Quick Troubleshooting:
- See which games have data issues
- Click to view error details
- Fix connection problems
Location: Dashboard → Data Quality or Status page
Studio Settings
Section titled “Studio Settings”Configure studio-wide preferences:
Analytics Preferences:
- Default analytics source (Firebase, Unity, or Auto)
- Default remote config provider (Unity or Firebase)
- Data retention settings
Team Management:
- Invite team members
- Manage roles and permissions
- View active team members
Integrations:
- Connect Firebase (studio-wide)
- Connect Unity Services (studio-wide)
- Connect ad networks (studio-wide)
Location: Settings → Studio
Best Practices
Section titled “Best Practices”Check Daily
Section titled “Check Daily”Quick 5-minute check each morning:
- Portfolio Summary: Overall health check
- Data Quality: Any connection issues?
- Yesterday’s Revenue: On track vs targets?
Weekly Review
Section titled “Weekly Review”15-minute deep dive each week:
- Game Performance: Which games improved/declined?
- Attribution Trends: Channel mix changes?
- Cross-Promo Results: What’s working?
- Target Progress: On track for quarterly goals?
Monthly Planning
Section titled “Monthly Planning”30-minute strategic session:
- Revenue Analysis: Which games drive revenue?
- UA Allocation: Where to spend marketing budget?
- Cross-Promo Strategy: Which games to promote?
- Team Review: Resource allocation across projects
Related Features
Section titled “Related Features”Per-Game Analytics:
- Attribution Tracking - See attribution per game
- Campaign Performance - Cross-promo analytics
Ad Spend:
- Ad Spend Tracking - Connect ad networks
- Paid Installs - Campaign profitability
Setup:
- Quick Start - Set up your first project
- Team Management - Invite team
Need Help?
Section titled “Need Help?”Getting Started:
- Quick Start Guide - Full setup walkthrough
- Unity Integration - Install SDK in games
Troubleshooting:
- FAQ - Common questions
- Contact Support - Get help
Ready to see your portfolio? View your studio dashboard or create your first project.